Meredith Jacobson is the East Coast Head of Digital Partnerships at BEN (Branded Entertainment Network), a Bill Gates Company. She has been developing and executing brand integrations with top digital influencers over the past four years. At BEN, Meredith educates brands about the power of influencer marketing and specializes in developing custom influencer campaigns for YouTube, Snapchat, Instagram, and Facebook.
BEN Digital (formerly known as Plaid Social) focuses on brand integration to increase awareness, establish product credibility and build an active community of brand advocates. Some top clients include Ubisoft, Warner Brothers Interactive, Disney, Turkish Airlines, Dyson, Estée Lauder, L’Oreal, Zumba, and more.